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Posts Tagged ‘Susan G. Komen’

Susan G. Komen St. Louis :: Survivor Event

Balcony at MAC

 

A sea of pink! That was the view, as we stood up on the balcony overlooking the ballroom at the Missouri Athletic Club. DIYStyle was honored to produce a fashion show for the St. Louis Susan G. Komen affiliate, at their annual Survivor luncheon. As the designs to be modeled filtered into the dressing rooms, and the over 600 women arrived downstairs came into the Art Deco Room, it was evident….Pink was the power color and theme for the day.

DIYStyle created the “Dreams to Design” fashion show to showcase Rejectamenta fashions that were inspired by breast cancer survivors and their stories, with student and alumni designers from Stephens College. These designs, collectively called  ”Breaking the Pattern” are made from recycled materials and are very PINK. In addition, DIYStyle created a special collection of T-Shirt Surgery designs from Race for the Cure Tees. Together, these unique collections had quite an impact on our “pink ladies” at their dessert reception Sunday!

Heidi Glaus News Channel 5

We were definitely excited to have Heidi Glaus, from News Channel 5 as the emcee. Heidi had visited the DIYStyle studio and Workshop a few months ago, so our introduction was quite entertaining as she relayed the story of making panties and then trying them on (on live TV!). And so we started…..to the song “Halo”…………..and this model walked out on the runway:

Poker Cards Dress

And then these:

Mop Dress  Hanger Dress

Shells Dress  Bullets Dress

Starburst Wrappers Dress  Breaking the Pattern Model Parade

Matt our DIYStyle video producer did a wonderful segment with survivor interviews we did at the local Komen office, coupled with pics from last years STL Race for the Cure (did you know St. Louis now has the largest race in the country with over 65K participants!?). Yes Matt, you did bring tears to everyones eyes (he told me he would do that). This was actually our time for models to do a quick change for the next set.

And then the DIYStyle Race for the Cure, T-Shirt Surgery Collection walked (rocked) the runway….to the songs “I Will Survive” and “Girls Just Wanna Have Fun”:

T-Shirt Surgery 1  T-Shirt Surgery 2

T-Shirt Surgery 3  T-Shirt Surgery 4

T-Shirt Surgery 5  DIYStyle T-Shirt Surgery Model Parade

Talk about audience participation! Clapping, laughing, and rocking out to the music….everyone was having a fantastic time. And our models definitely nailed this show for all (thanks girls–you’re awesome!). And a special thanks to our A/V guy who mixed all the music, timed everything precisely (slides, video, lights)…our own Jon Cummins (yes nepotism here–he did a GREAT job).

Group shot 1

Group Shot 2

Group Shot 3

And kudos to our talented designers!

Designers for the show

Such a wonderful cause….we were SO pumped to do this show. The women inspired all of us, and I think we inspired them as well. “Dreams to Design” is hoping to be on tour in a city near you. Let us know if you have a Susan G. Komen related event where the collection can be included! And, watch for the video of of the show to be posted very soon.

Think Pink….and support your local Susan G. Komen Race for the Cure! We’re walking……how about you?

   

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